Professional Membership
Member, American Marketing Association (AMA)
Joined June 26, 2025 – Valid through June 2026
Joined the AMA to stay engaged with cutting-edge marketing research, ethics, and professional development opportunities.
Career Timeline
Jr Data Analyst – World Home Care, NY
Oct 2024 – PresentData cleaning, patient records analysis, and Power BI dashboard development.
Sr Content Development Manager – Eat Better Food Products
Jun 2023 – Aug 2024Developed strategic content and led product marketing initiatives.
Media Buying Specialist – The Prestige Magazine
Mar 2023 – May 2023Managed paid ad campaigns and coordinated with media partners.
Manager, Digital Marketing & Content – NRB Bazaar Ltd
Oct 2020 – Feb 2023Oversaw digital marketing, campaign execution, and platform development.
Assistant Manager & Sr Executive – NRB Bazaar Ltd
Aug 2018 – Sep 2020Managed SEO, Facebook Ads, vendor relations, and content workflow.
Executive, Media Analyst – Spellbound Leo Burnett
Mar 2018 – Jul 2018Prepared brand campaign reports and performance analysis.
Executive – Digital Marketing, HR & Admin – Ayurvedia Pharmacy
Sep 2017 – Feb 2018Led internal marketing and managed digital platforms.
Junior Digital Marketing Executive – Geeky Social Ltd
Aug 2016 – Aug 2017Handled ad copy, paid promotions, and visual content.
Education
MS in Business Analytics & AI – University of Texas at Dallas
2025 – PresentAdvanced statistics, machine learning, and AI-driven business applications.
Executive MBA in Marketing – Independent University, Bangladesh
2020 – 2021Marketing strategy, analytics, and leadership skills development.
BBA in Marketing – North South University
2013 – 2018Major in marketing with leadership in cultural clubs and sponsorship events.
Certifications & Technical Skills
- Google Ads Measurement Certification
- Marketing Analytics – LinkedIn
- Programmatic Advertising – LinkedIn
- Tools: Google Ads, GA, SEMrush, HubSpot, Excel, Tableau, SQL, Python, Power BI
- CMS: WordPress, nopCommerce | Design: Adobe CC, Canva, Figma
Leadership & Volunteering
- Founder & Joint Secretary – Badda Alatunnessa School & College Alumni Association
- Founder & President – Arpon Foundation
- Chief Editor – NSU Shangskritik Shangathan Magazine (19th & 20th)
- Sponsorship Team Lead – NSU Events (bKash, Grameenphone, Mobil)
- Orientation Coordinator – NSU Fall 2015